Written By: Sara Beth
These Music Videos Kept Us Glued To The TV

These Music Videos Kept Us Glued To The TV
The 1990s were a golden age for music videos. Many of them felt more like short films than simple accompaniments to songs. With massive budgets, visionary directors, and unforgettable concepts, these videos brought a cinematic touch to the music industry. Let’s relive some 90s music videos that were practically mini blockbusters.

Michael Jackson, Black or White

Michael Jackson, Black or White
Michael Jackson redefined the music video as an art form, and “Black or White” is one of his most ambitious works. Directed by John Landis, the video combined cutting-edge CGI morphing effects with a powerful global message of unity. It opened with an unforgettable cameo by a young Macaulay Culkin and transitioned into a visually stunning montage of cultural dances from around the world. The iconic face-morphing sequence at the end was revolutionary, showcasing Jackson’s commitment to blending technology with art. “Black or White” wasn’t just a music video—it was a cultural event, premiering simultaneously in 27 countries and cementing Jackson’s legacy as the King of Pop.

Madonna, Vogue

Madonna, Vogue
Madonna’s “Vogue” turned a music video into a high-fashion masterpiece. Directed by David Fincher, the black-and-white video celebrated the elegance of 1920s and 1930s Hollywood while introducing audiences to voguing, a dance style born in Harlem’s ballroom scene. With its striking cinematography, fluid choreography, and glamorous costumes, “Vogue” elevated Madonna from pop star to cultural icon. Fincher’s meticulous direction paired perfectly with Madonna’s commanding presence, creating a timeless piece that remains one of the most visually stunning music videos of all time.

Guns N’ Roses, November Rain

Guns N’ Roses, November Rain
Clocking in at almost nine minutes, “November Rain” was a rock opera that pushed the boundaries of what a music video could be. Directed by Andy Morahan, it tells a dramatic tale of love, heartbreak, and loss, featuring a lavish wedding and a haunting funeral. Slash’s epic guitar solo in the desert remains one of the most iconic moments in rock history. With sweeping cinematography, elaborate set pieces, and a story that felt like a short film, “November Rain” became one of the most expensive and unforgettable videos of the decade, cementing Guns N’ Roses as rock royalty.

Aerosmith, Crazy

Aerosmith, Crazy
Aerosmith’s “Crazy” was a cinematic adventure disguised as a music video. Starring Alicia Silverstone and Liv Tyler, the video felt like a coming-of-age road trip movie with rebellious undertones. The duo’s escapades—skipping school, stealing, and karaoke singing—captured the free-spirited essence of the 90s. Liv and Alicia’s chemistry added an irresistible charm, while the mix of Aerosmith’s soulful ballad and the video’s playful narrative made it an instant classic. “Crazy” wasn’t just a music video; it was a cultural moment that cemented Aerosmith’s crossover appeal to a younger generation.

Britney Spears, Baby One More Time

Britney Spears, Baby One More Time
With “…Baby One More Time,” Britney Spears burst onto the pop scene and became a global sensation overnight. Directed by Nigel Dick, the video’s high school setting, catchy choreography, and Britney’s unforgettable schoolgirl outfit made it an instant cultural touchstone. The playful yet confident energy Britney brought to the video captured the spirit of the late 90s, resonating with teens everywhere. “…Baby One More Time” didn’t just launch Britney’s career—it became a defining moment in pop culture, setting the tone for the teen pop explosion that followed.

TLC, Waterfalls

TLC, Waterfalls
TLC used “Waterfalls” to create a music video with a message. Directed by F. Gary Gray, the video tackled heavy themes like drug addiction, HIV, and violence, pairing them with stunning CGI water effects and a hauntingly beautiful song. The visuals, including the group’s ethereal dance atop a water-like surface, were groundbreaking for their time. “Waterfalls” went beyond entertainment—it was a bold and powerful statement that solidified TLC as trailblazers in both music and social commentary.

Spice Girls, Wannabe

Spice Girls, Wannabe
The Spice Girls’ “Wannabe” wasn’t just a music video—it was a celebration of girl power and chaotic fun. Shot in a single-take style at London’s Midland Grand Hotel, the video followed the group as they wreaked joyful havoc, dancing and singing with an infectious energy that perfectly captured their personalities. The seemingly effortless chaos and carefree vibe resonated with fans, turning “Wannabe” into an anthem of friendship and fun. The video’s raw energy and unapologetic individuality set the Spice Girls apart, making them global superstars.

The Smashing Pumpkins, Tonight, Tonight

The Smashing Pumpkins, Tonight, Tonight
Inspired by Georges Méliès’s silent film A Trip to the Moon, “Tonight, Tonight” was a whimsical journey that blended turn-of-the-century aesthetics with the Smashing Pumpkins’ dreamy sound. Directed by Jonathan Dayton and Valerie Faris, the video featured a fantastical adventure with vintage costumes, flying airships, and a sense of childlike wonder. Its old-school charm and imaginative storytelling elevated “Tonight, Tonight” from a music video to a piece of cinematic art, earning it critical acclaim and a place in the pantheon of 90s music video masterpieces.

Missy Elliott, The Rain (Supa Dupa Fly)

Missy Elliott, The Rain (Supa Dupa Fly)
Missy Elliott redefined the music video landscape with “The Rain (Supa Dupa Fly).” Directed by Hype Williams, the video’s futuristic visuals, vibrant colors, and fish-eye lens shots were unlike anything audiences had seen before. Missy’s iconic inflated garbage-bag outfit became an instant pop culture moment, showcasing her bold approach to fashion and creativity. The video wasn’t just visually groundbreaking—it set a new standard for hip-hop videos, cementing Missy’s place as a trendsetter and creative force in the industry.

Backstreet Boys, Everybody (Backstreet’s Back)

Backstreet Boys, Everybody (Backstreet’s Back)
The Backstreet Boys delivered a spooky, theatrical treat with “Everybody (Backstreet’s Back),” a music video that turned a haunted mansion into a dance floor. Directed by Joseph Kahn, the video featured the group as classic monsters, from werewolves to mummies, performing intricate choreography in elaborate costumes. The blend of Halloween fun and infectious pop energy made it an instant fan favorite. Even decades later, “Everybody” remains a party staple and a reminder of how the Backstreet Boys mastered the art of creating memorable, over-the-top music videos.